Archive for the ‘MGM2’ Category

Economic Impact Study Continues

Wednesday, July 16th, 2008

The D&L’s economic impact survey is underway at sites across the Corridor and is even generating a little press.

Volunteers have already completed surveying at RiverFest in Wilkes-Barre and at Patch Town Days in Weatherly, and surveying continues at the White Haven, Glen Onoko, Slatington, and Walnutport Trailheads, Crayola Factory, and Historic Bethlehem Partnership. In addition to the D&L volunteers, several of our partner sites have offered to administer surveys on our behalf. Everyone is doing a great job to make this year’s survey a success!

Surveying will continue throughout the summer. If you are interested in volunteering, please contact Silas Chamberlin:, 610-923-3548 (ext.222).

Economic Impact Study 2008

Sunday, June 1st, 2008

The D&L is once again participating in the Alliance of National Heritage Areas‘ economic impact survey, which utilizes an economic model known as MGM2 (Money Generation Model Version Two). This process uses the data collected from visitor surveys to estimate the economic impact of heritage tourism. The results of the 2005 MGM2 survey indicated that visitors to D&L sites spent $276 million and generated 6,067 jobs!

We are now organizing the 2008 survey, which will cover visitors to 15 sites and events and aim to collect over 750 surveys. Volunteers are currently signing up to spend a few hours administering surveys at their local sites. If you are interested in volunteering for this essential project, please contact survey coordinator Silas Chamberlin by email at or by phone at 610-923-3548 (ext.222).

Surveying will continue through September, and the Alliance of National Heritage Areas hopes to publish the final report in spring 2009. Keep on the lookout for updates, and don’t forget to get in touch, if you are interested in helping!